Ethos Planning

• Bloggers are Getting Hip to Good Design

  So I’ve been running around the internet lately and reading more blogs, mainly because I’ve decided that I am going to try to post here 2-3 times a week and can hopefully push that up for 4-5 times a week time permitting. Anyway, I’ve been running around looking at blog designs [...]
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  Posted: August 13, 2007, 7:13pm EDT
  by Paul Drago

• Marc Andreessen discusses Age and the Entrepenuer

  I just finished re-reading an interesting article on Marc Andreesen’s blog. I guess for starters if you don’t know who Marc is I’ll let wikipedia answer the question for you: Marc Andreessen (born July 9, 1971, in New Lisbon, Wisconsin) is a software engineer and entrepreneur best known as co-author of [...]
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  Posted: August 08, 2007, 10:30am EDT
  by Paul Drago

• How the hell did I miss this?

  Number of comments: 2
  I must have been under a rock for a while because somehow I missed that Google’s PPA program was released, fortunately- I’ve spent the day reading the backlog in my RSS reader and I came across the article on pinkhatSEO.    Its a pretty cool program and she has some great [...]
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  Posted: August 05, 2007, 6:03pm EDT
  by Paul Drago

• Mosh Mobile: Thanks, I’ll just pay instead

  I saw Mosh Mobile on TC for about 20 minutes before it was promptly deleted and earlier today I decided to take a look at the site. Basically, Mosh gives you free mobile access.  Yup, free as in a free lunch. Um..what is that old saying?  There is no such thing as [...]
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  Posted: August 03, 2007, 9:46pm EDT
  by Paul Drago

• Yelp creates API Spam for Domainers

  Number of comments: 2
  So after work today I started to hack around with Yelp’s new API– and at first I was thinking to myself “How cool!  This has so much potential– think of everything I could possibly do with this.” Then I read the TOS and I was stuck for a few hours “Uh…what [...]
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  Posted: August 02, 2007, 7:40pm EDT
  by Paul Drago

• Tired of Spam Clouds

  How the hell are tag clouds not just keyword stuffing spam. Take a look at UnCov now take a look at the very bottom of the page.  WTF is that.  How does a laundry list of keywords stuffed into the footer of a website help a user? ScienceHack has something similar but [...]
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  Posted: July 30, 2007, 1:32pm EDT
  by Paul Drago

• Random Thought of the Day:

  Number of comments: 1
  As search goes in the direction of personalization and as Google is, in theory, moving to release a Pay-Per-Action service–  why the hell aren’t their competitors offering analytic packages that blow Google Analytics out of the water? Take the data and look at things like bounce rates/abandonment rates/user time on sight/ect [...]
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  Posted: July 23, 2007, 1:39am EDT
  by Paul Drago

• Mobile Social Networking: ImThere

  Last night, by chance, I happened to start talking to a young entrepreneur in the Saint Louis area– he is working on one of the very few startups in the city (though, how long they stay is anyone’s guess) Later in the evening I met up with him, his co-founder, and [...]
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  Posted: July 19, 2007, 11:37am EDT
  by Paul Drago

• A Question on Video Optimization for my Reader(s)

  I just got out of a meeting on Google Universal Search. Primarily discussing the role of using video sites like youtue.com, google video, yahoo video, ect. I suppose first I’ll explain my belief and then those of the others on the call– I am curious what you may think. My contention is [...]
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  Posted: July 18, 2007, 3:49pm EDT
  by Paul Drago

• New Way to Spam Reddit

  Interestingly, there is a very easy way to get a link from a PR 5 page on a very hot domain, Reddit.com. The pages in question are a series of wiki pages found within the help section of the site.  Redditor’s better close this up before you get even more spam. [...]
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  Posted: June 28, 2007, 4:43pm EDT
  by Paul Drago

• Are You Preparing to Dominate Your SERPS?

  Seriously, are you ready?  I’m linking out to Andy Hagan’s post on Universal Search again, because if you haven’t read it (and you probably bloody have) you need to read it again. Why?  Because Universal Search gives the savvy marketer the absolute best possible chance to dominate their highly competitive SERPs [...]
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  Posted: June 22, 2007, 4:01pm EDT
  by Paul Drago

• List of Universal Search Content Types

  Number of comments: 3
  Playing off a comment on a Tropical SEO post on Universal Search (the comment was posted by Jeremy Luebke I thought I’d create a list of all Universal Search Content Types (current and theortical future content types): Video Images News Blogs Maps Local Whitepage/Yellowpage Products Other Possible Content Types for Universal Search Movie Times Podcasts Powerpoints (hey they just bought another bloody [...]
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  Posted: June 19, 2007, 8:44pm EDT
  by Paul Drago

• Mahalo Loves Spammers

  Loves them so much they give them free advertising in the right hand column of the site How fucking stupid. If you go to a SERP page on Mahalo.  You’ll notice the recommended links on the side– and while it is controlled by javascript (not to mention nofollowed) Jason is giving [...]
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  Posted: June 19, 2007, 3:57pm EDT
  by Paul Drago

• Saint Louis SEO Services

  Number of comments: 1
  In an average month, I typically spend 5-10 minutes looking over ads for SEO/SEM positions in the Saint Louis area. I don’t this not because I hate my job. (In fact, I love my job) but because I am trying to gauge the climate of the SEO/SEM market in a [...]
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  Posted: June 04, 2007, 4:27pm EDT
  by Paul Drago

• Professional Search Engine Optimization with PHP: A Review

  This morning I woke up and went down to a crepe place to sit and read Cristian Darie and Jamie Sirovich’s Professional Search Engine Optimization with PHP (no aff link to Amazon.com) and honestly, I’m pretty impressed, so impressed that I am asking the java/flex developers that I work with to [...]
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  Posted: June 03, 2007, 3:57pm EDT
  by Paul Drago

• Pay-Per-Click Spamming ReviewMe Bloggers

  I just received an email which I am going to assume to be spam from the PPP team. Apparently someone at PPP had the bright idea to pull blogger data– do a “whois” and spam people using their competition. Awesome work guys. Hey there, I noticed that you’re a ReviewMe blogger who [...]
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  Posted: May 24, 2007, 3:11pm EDT
  by Paul Drago